Branding news and insights from Folk.

There’s no denying that this is a challenging time in our history. The Coronavirus is not only wreaking havoc on the health of the world, it

Maybe you’d like to legitimize your brewing hobby and enter your recipes into competitions. Or maybe you’re ready to turn your home brewery into, well,

Let’s say you have a newly established brand. Great! There’s a lot of work that goes into creating a brand. But it’s only the beginning.

Many people use “brand” and “logo” synonymously. The terms are related, of course, but not the same thing. When you are starting a business, it’s